Quality in the Music Applications: Case Study in Spotify, ITunes and JOOX

Authors

  • Timotius Agus Rachmat
  • Irma M Nawangwulan
  • Samuel PD Anantadjaya IPMI Institute
  • DC Ethan Samuel
  • Abdul Haris Lahuddin
  • Daniella Christy Eryn Samuel

DOI:

https://doi.org/10.32924/ijbs.v9i2.376

Keywords:

streaming service, music industry, SERQUAL, Spotify, iTunes, JOOX

Abstract

In the several years, streaming services have been under the spotlight by disrupting traditional media consumption platforms. The music industry is one of the most heavily impacted by the existance of streaming services. The aim of this paper is to understand the customer’s expectation for a music application and how far that is being full filled. Through the SERVQUAL scale, the customer’s expectation and the perception of the applications’ services quality will be analysed and the perceived quality of music streaming platform, Spotify, and digital music platform, iTunes will be compared

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Submitted

2025-04-11

Accepted

2025-06-30

Published

2025-06-30

How to Cite

Rachmat, T. A., Nawangwulan, I. M., Anantadjaya, S. P., Samuel, D. E., Lahuddin, A. H., & Samuel, D. C. E. (2025). Quality in the Music Applications: Case Study in Spotify, ITunes and JOOX. International Journal of Business Studies, 9(2), 124–136. https://doi.org/10.32924/ijbs.v9i2.376