Zihni, Hanni Audi Chesyta, and T. Ezni Balqiah. 2026. “Exploring Non-Attitudinal Factors: The Role of Symbolic Meanings and Consumer Mindset in Driving Generation Z’s Green Clothing Purchase Intention”. International Journal of Business Studies 10 (1):1-16. https://doi.org/10.32924/ijbs.v10i1.406.