SUKMAWATI, Evita; ONG, Leonnard. How to Survive in Book Store Industry through Strengthening Brand Equity. International Journal of Business Studies, [S. l.], v. 3, n. 1, p. 1–6, 2019. DOI: 10.32924/ijbs.v3i1.92. Disponível em: https://ijbs.ipmi.ac.id/index.php/ijbs/article/view/92. Acesso em: 7 mar. 2026.